Robert Fabricant – frog design

The Behavior Chain:
How can we link the tools and methods of SD to meaningful and measurable behavior change?

“Robert Fabricant leads multidisciplinary design teams fro frog design, a global innovation firm.  Frog’s multidisciplinary process reveals valuable consumer and market insights, and inspires lasting humanizing solutions.  With a team of more than 450 designers, technologists, strategists and analysts, frog delivers fully convergent experience that span multiple technologies, platforms and media.  Frog’s work crosses a broad spectrum of industries, including consumer electronics, telecommunications, healthcare, media, education, finance, retail, and fashion.  Founded in 1969, frog is headquartered in San Francisco, with studios in Amsterdam, Austin, Milan, Munich, New York, Seattle and Shanghai.
Robert is a leader of frog’s health care  expert group, a cross-disciplinary global team that works collectively to share best practices to share best practices and build frog’s health care capabilities.  An expert in design for social innovation, Robert recently led Project Masiluleke, an initiative that harnesses the power of mobile technology to combat the world’s worst HIV and AIDS epidemic in KwaZulu Natal, South Africa.  In 2009, he presented frog’s work with Project Masiluleke at the mHealth Summit and was a moderator at the Connected Health Symposium for 2009 for Mobile Health.
Prior to frog, Robert led the research and development team at Organic, where he worked on wiresless applications for key clients such as Federated, Lucent Technologies, and the Museum of Moving Image.  Other work experience includes positions at @radicalmedia, Microsoft Research, and Edwin Schlossberg Inc.
Robert is an adjunct professor at NYU’s Tisch School of the Arts, where he teaches a foundation course in Interaction Design.  In 2009, he joined the faculty of the School of Visual Arts in New York and is a faculty member of the Pop!Tech Social Innovation Fellowship Program.  A regular speaker at conferences and events, Robert recently gave a keynote speech at the 2009 IxDA Interaction Conference.  He is a frequent contributor to wide variety of publications, including I.D. Magazine, The Wall Street Journal and Wired.”
Source: http://www.service-design-network.org/content/about-speakers

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